We didn't grow up with a plan to start a brand.

We grew up with big dreams, chaotic brains, and way too many tabs open – in our browsers and in our heads.

In our teens and early twenties, we did what everyone does: dove headfirst into self-improvement. Read all the books. Watched all the videos. Downloaded all the apps. Tried every morning routine that promised to change our lives.

We tried everything:

• Habit trackers that shamed us for missing a day
• Notion templates so complex they needed their own tutorial
• Focus apps we'd close to go doomscroll
• Accountability spreadsheets that made us feel like failing employees

Nothing stuck. Not because we weren't trying — but because every tool assumed we'd show up at 100% every day.

We weren't lazy. We were overstimulated, overwhelmed, and exhausted from trying to be better inside systems that weren't built for actual humans.

Then we went analog.

Picked up a pen. Started tracking habits on paper.

Drew messy mind maps. Wrote brain dumps that no one would ever read.

And something clicked.

There was a slowness to it. A weight. Seeing our thoughts in ink instead of pixels made them real.

For the first time, we were sticking to something. That's when Beingo was born — not from clarity, but from chaos.

We built The Becoming so you don't have to spiral for years like we did.

So you don't have to jump between 47 tools and feel like the failure is yours. It's not. You just needed a system that fits the way real people actually move — imperfectly, inconsistently, with a million mental tabs open.

This isn't a productivity planner. It's a place to land. A way to return to yourself. A quiet kind of clarity that helps you keep becoming — at your own pace.